In the video, Tobias & Uli present the “Test & Verify” iteration type. They focus on the verification test cycle, elaborating on the various elements used therein.
They start with the definition of a hypothesis, proceeding to the “Build – Measure – Learn” cycle, which is well-known from the “Lean Startup” approach by Steve Blank and Eric Ries. They then elaborate on the importance of the Minimum Viable Product (MVP) in this cycle illustrate this using comprehensible examples from the business world.
They conclude by stressing the importance of adjusting your business model after each iteration type, and introduce the term “pivoting” for major changes to parts of, or the whole business model.
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