The business landscape is shifting, and sustainability is at the center of this transformation—not as a passing trend, but as a global force driving change from every direction.
Every day, your business operates in a complex environment shaped by increasing regulatory requirements, stakeholder demands, and competitive pressures. Consider these facts:
Regulations and Standards: lead by EU CSRD, over 600 sustainability reporting provisions globally are now mandating compliance and accountability.
Stakeholder Expectations: 79% of buyers are shifting preferences toward businesses that prioritize sustainability.
Supply Chain Risk & Cost: A staggering 65% of procurement leaders report limited or no visibility beyond their tier-1 suppliers, despite the importance of that transparency to manage disruptions along the supply chain, leading to increased risk and cost of, e.g. material availability; transparency also needed to drive decarbonization and other sustainability measures
These challenges don’t exist in isolation—they directly shape the priorities and decisions of key buying personas across your organization. Let’s explore how these drivers impact their responsibilities and strategies.