Partners play a crucial role across all key pillars of SAP: applications, data, and AI. Why are SAP partners essential to these priorities, and what benefits do they gain?

Let’s look at the pillars one by one - starting with applications:
Applications:
Partners are a force multiplier for our Cloud ERP and LoB solutions, helping to extend our reach to new customers while driving increased value. The applications-related priorities focus on fostering innovation to enhance customer value and accelerating adoption.
Key priorities in this space include:
- Accelerate customer adoption through deployment and integration.
- Co-innovate with SAP applications and create add-ons or customizations that address emerging customer demands.
- Expand revenue streams with complementary solutions & services.
Data:
Partners contribute to data-imperative through scaling access to external datasets within the SAP landscape and unlocking new analytics capabilities. Priorities revolve around SAP Business Data Cloud, contributing to its traction, adoption, and amplifying its value.
Key priorities in this space include:
- Build 3rd party Insights Apps on top of SAP Business Data Cloud (SAP BDC).
- Enrich SAP BDC with industry and domain expertise.
- Connect SAP with non-SAP data offerings.
Business AI:
Partners are crucial in SAP's ambition to become the market leader in Business AI. By innovating on SAP BTP and AI solutions, as well as driving customer consumption, partners help accelerate SAP’s AI-driven transformation across industries, creating synergies across all priority pillars.
Key priorities in this space include:
- Drive adoption and integration of SAP Business AI capabilities.
- Build innovative AI solutions and extensions on SAP Business AI Foundation and SAP BTP .
- Increase efficiency of customer transformation projects through A.
So, what is the big opportunity for SAP partners?
The SAP Business Suite is the cornerstone of our vision and the ultimate destination for our customers.
Why does this matter? Customers worldwide will experience game-changing benefits through the comprehensive SAP Business Suite, which seamlessly integrates applications, data, and AI to deliver:
- End-to-end business solutions
- Differentiate via partner-build solution extensions for dedicated industries
- Optimized outcomes for the entire enterprise
Partners that align with the SAP Business Suite, can seize opportunities in each partner motion:
- Resell partners can increase their net new customer base via the GROW with SAP journey as part of the SAP Business Suite.
- System Integrators and SIs can drive E2E process transformation leveraging the power of integrated AI and data to differentiate their services and with enhanced partner quality aligned with the SAP methodologies.
- ISV partners can complement and enrich SAP’s portfolio with partner extensions that enhance the SAP Business Suite value.
- Tech Alliances can build a strong foundation for our Suite and Data strategy.
This is just the beginning – the opportunities are limitless in driving business and process transformation for our joint customers.
