Analyzing the Value of SAP's Sustainability Solutions for Industries

Objective

After completing this lesson, you will be able to analyze how SAP's Sustainability Solutions creates value for different industries.

Chemicals Industry

Introduction

In this lesson, let's explore how SAP's Sustainability Solutions create value for different industries. This lesson will examine sustainability trends, objectives, and challenges in the Chemicals, Consumer Products, and Automotive industries.

Chemicals Industry

The Chemicals industry faces a multitude of existing and upcoming regulations that can vary by country and industry level, such as the new European Union Corporate Sustainability Reporting Directive regulation (Corporate Sustainability Reporting Directive), the CBAM regulation (Carbon Border Adjustment Mechanism) and the EU Taxonomy. Primary challenges include staying compliant in an ever-changing environment, decarbonizing the value chain, and embracing sustainable innovation.

Executive Imperatives:

  1. Stay compliant in an ever-changing environment: Act on regulatory requirements to avoid potential fines and a potential negative brand impact. The primary stakeholders are the CFO and the Chief Sustainability Officer.
  2. Decarbonize the value chain: Reach sustainability goals, covering feedstock and plant equipment, and save money on existing (likely rising) carbon fees, via for example the EU Cap and Trade ETS mechanism (Emission Trading Scheme) and via CBAM (EU Carbon Adjustment Mechanism). Mitigate risks - avoid "stranded assets" in the future. Primary stakeholders include the COO, Chief Procurement Officer, and Chief Supply Chain Officer
  3. Embrace sustainable innovation: Stay ahead in the market and sell green chemicals at a premium. Stakeholders include the Chief Design, Marketing and Revenue Officers.

Key Challenges:

  • Data quality and trust across product compliance / emission standards.

  • Availability of auditable product and corporate carbon footprints.

  • Accuracy of product carbon footprints (averages instead of actuals).

Consumer Products Industry

The Consumer Products industry also faces a multitude of existing and upcoming regulations that can vary by country and industry level, such as Extended Producer Responsibilities and Plastic Taxes. The primary challenges include staying compliant, collaboration with value chain partners on carbon footprint, bio-diversity (e.g. reducing palm oil content in products), and other supply chain responsibilities (concerning e.g. living wages, avoiding child labor), and lastly embracing circular business models.

Executive Imperatives:

  1. Staying compliant with new Sustainability Regulations: Act on regulatory requirements to avoid potential fines, the appearance of "green washing" to consumers with associated negative brand impact. Primary stakeholders include the Chief Financial and Sustainability Officers.
  2. Sustainable Value Chain: Reach sustainability goals upstream with suppliers, and downstream with distributors and consumers. Protect Brand Capital, through credible assurances concerning waste, worker conditions, de-forestation, etc. Reduce carbon impact of each product and provide credible and auditable carbon footprints. Primary stakeholders include the Chief Operating, Procurement, Supply Chain officers.
  3. Embracing circular business models: Stay ahead of the market by designing and marketing greener, more circular products. Reduce plastic packaging and overall waste and emissions. Enable circularity downstream with customers and consumers, e.g. for batteries and ease of repairs. Sell these greener products and services at a premium. Primary stakeholders include the CEO, Chief Design, Marketing, and Revenue officers.

Key Challenges:

  • Trust in consumer claims, appearances of green washing with, risk of negative press, if not taking, negative impact on Brand Image.
  • Complexity of producer responsibility for the end-2-end supply chain, from upstream suppliers to consumption and circularity.
  • Reconcilability and auditability of published sustainability footprints to different stakeholders (regulators, investors, consumers)
  • Availability of auditable product and corporate carbon footprints.
  • Design of new products that meet circularity and carbon footprint standards.

Automotive Industry

The Automotive industry also deals with a multitude of existing and upcoming regulations. Unique for this industry is the complexity of the supply chain, including the extremely large number of suppliers providing parts. Primary challenges include staying compliant to evolving carbon footprint and circularity regulations, decarbonizing the value chain, act on other sustainability ambitions, and embrace sustainable innovation and product design (including electrification, battery recycling, etc).

Executive Imperatives:

  1. Staying compliant: Improve corporate ability to act on the evolving regulatory requirements, aligning sustainability and financial reporting (internal and regulatory). Primary stakeholders include the Chief Financial and Sustainability Officers.
  2. Act on Sustainability Ambitions. Achieve sustainability goals – such as decarbonization – by embedding sustainability data and KPIs in each relevant value chain. Avoid potential carbon fees and mitigate the risk of stranded assets. Primary stakeholders include the Chief Operations, Supply Chain, Procurement Officers.
  3. Embrace circular business models and sustainable innovation: Stay ahead in the market by designing and launching more sustainable cars at a premium. Increase the circularity of spare parts, batteries, and introduce new business models downstream within the distribution network. Primary stakeholders include the Chief Design, Marketing, and Revenue officers.

Key Challenges:

  • Availability of auditable product and corporate carbon footprints, given the complexity of each car model (Bill of Materials), the multi-tier supply chain, and the manufacturing process.
  • Risk of negative brand impact due non-compliance to existing and new emissions standards and sustainability regulation.
  • Scarcity of high-demand materials and the need for circularity in batteries and spare parts.

Conclusion

SAP's sustainability solutions are set apart through deep integration with SAP cloud ERP business processes. With Cloud ERP, companies in the Chemicals, Consumer Products, and Automotive industries are empowered to go beyond regulatory compliance and embed sustainability into their operations, creating significant value across various sectors.

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