Assessing Potential Business Models, Scenarios, and Primary Motivations for Utilizing SAP Omnichannel Promotion Pricing

Objective

After completing this lesson, you will be able to evaluate the potential business models and scenarios, the key industries, and the primary motivations that are applicable to utilizing SAP Omnichannel Promotion Pricing

Business Models and Scenarios

Business Models and Scenarios

B2C

Primary focus on B2C selling.

B2B

Simple B2B selling specially for bonus buy scenarios.

Industries

  • Retail
  • Consumer products (B2C, B2B specifically Bonus Buy scenarios.)
  • Any industry needing consistent promotional pricing across sales channels, for example, Telco (product retailing), Oil & Gas (Convenience Stores), and so on.

Customer Motivation

  • Move to cloud / microservices.
  • Multiple back-ends / front ends.
  • Fill specific gap in landscape.

Extra Resources

Check out these extra links if you're interested in learning more or deepening your understanding. They're packed with further information to enrich your knowledge.

For more information on SAP Omnichannel Promotion Pricing, visit the SAP Help Portal.

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