
Customers: Our customers distribute and sell content to businesses and individuals through wholesale and direct-to-consumer models. Audiences are customers for media companies and serve as products for advertisers. Revenue comes from sales, rentals, subscriptions, license fees, and advertisements.
Products: Our media customers create and sell a broad portfolio of products, including:
- Physical media (vinyls, CDs, DVDs)
- Digital goods (movie downloads, streaming subscriptions)
Content is broadcast via free over-air services or pay TV. These are intellectual properties. Our customers generate revenue through licensing deals and royalty payments to creative talent.
Employees/Talent: The industry depends on full-time employees and a large contingent workforce. Labor unions set rules for safety, working conditions, compensation, and labor division.