A persona represents a user type that might use SAP Ariba Supplier Lifecycle and Performance in a similar way. We can group individuals into personas based on how and when their job roles are involved in the supplier management process.
The following personas may be involved in supplier qualification:
- Category manager
- Business user
- Supplier
Let’s meet the people who represent these personas:

Category Manager
Joe Ortiz is a category manager at the buying organization NSM Global. He manages qualification processes for information technology and telecommunications suppliers in North America.
Business User
Steve Jones is a business user in the IT department at NSM Global. He completes internal questionnaires as part of qualification processes for information technology and telecommunications suppliers in North America.
Supplier
Carmen Vega is a client relationship manager at Intellitech Direct, a supplier organization. She participates in supplier qualifications on behalf of her company by filling out external questionnaires.