Enterprise Performance Management (EPM) at SAP: Key Marketing Assets and Differentiating Narrative
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Overview
Learn how SAP’s ERP-embedded and data-centric approach to Enterprise Performance Management (EPM) sets it apart in the market. We’ll walk through the latest and upcoming assets designed to help you tell a compelling EPM story — including positioning, visuals, videos, and more.
This session also serves as an open invitation to all partners interested in co-marketing around EPM. If you want to amplify this topic with SAP, connect directly with SAP’s global product marketer for EPM, Nick Verhoeven.
Learning objectives
- Understand EPM at SAP: architecture, strategy, and direction
- How SAP’s approach to EPM is different – and why it matters
- Best practices for telling the SAP EPM story
- What not to say or focus on when marketing SAP EPM
- How to engage with SAP to co-create impactful content
Your current experience in this topic
Beginner
Intermediate
Advanced
Roles
Support Consultant, SAP Rookie, Sales, Project Manager, Presales, Marketing, Developer, Data Scientist, Data Analyst, Customer Success Manager, Consultant, CEE, Business User, Architect, Administrator, Business Development Representative
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DescriptionEnterprise Performance Management (EPM) at SAP: Key Marketing Assets and Differentiating Narrative |
