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This playlist guides you through diverse digital channels and loyalty solutions to strengthen your marketing impact. Learn more about the different channels available in SAP Emarsys and how they work.

Becoming Competent with SAP Emarsys

<div><div><div><div><div>Learn how to utilize SAP Emarsys SMS and MMS channels to reach your customers effectively, create personalized campaigns, and optimize engagement. Explore SMS vendor integration, campaign setup, personalization, and reporting.<br><br># This description was auto-generated #</div></div></div></div></div>

Managing SMS and MMS Campaigns in SAP Emarsys Customer Engagement

<div><div><div>This video provides a brief introduction to omnichannel Content Blocks in SAP Emarsys. It explains how to create, edit, and manage reusable templates for Web Channel and Mobile In-app campaigns. Users can utilize prebuilt or custom blocks, adjust settings, edit HTML, CSS, JavaScript, and manage variables. The video also covers tagging, previewing, and sharing blocks across accounts.</div></div></div>

Introducing SAP Emarsys Content Blocks

<div><div><div><div>This video introduces the&nbsp;Web&nbsp;Channel, which helps display personalized messages on your website. It explains&nbsp;Campaign&nbsp;Settings,&nbsp;Placement,&nbsp;Content&nbsp;creation, how to&nbsp;activate&nbsp;a campaign, and check&nbsp;reporting. It also outlines the differences between the campaign types: Overlay,&nbsp;Embedded, and&nbsp;Ribbon.<br></div></div></div></div>

Creating Web Channel Campaigns in SAP Emarsys

<div><div><div><div><div>In this video, we introduce our Mobile Engage product and its Push function. You will learn about how to drive engagement through mobile apps by setting up and automating personalized push notifications.</div><div></div></div></div></div></div>

Working with Mobile Engage Push in SAP Emarsys Customer Engagement

<div><div>This video introduces Mobile Engage Push Notifications, explaining how to drive customer engagement through push messages to your app subscribers. It covers creating a geolocation-based win-back campaign, managing push messages, customizing content, and monitoring performance through detailed reporting.</div></div>

Working with Mobile Engage In-App in SAP Emarsys Customer Engagement

<div><div><div><div><div><p>This video demonstrates how to create and automate a Mobile Engage Inbox campaign, highlighting the benefits of inbox messages such as their persistence and higher engagement compared to push notifications. Using a practical example, it covers steps from campaign creation and content personalization to testing and performance reporting.</p></div></div></div></div></div>

Working with Mobile Engage Inbox in SAP Emarsys Customer Engagement

<div><div><div><div><div>This video introduces the features of Mobile Wallet in&nbsp;SAP Emarsys Customer Engagement.</div></div></div></div></div>

Creating and Using Mobile Wallet Campaigns in SAP Emarsys Customer Engagement

<div><div>This video explores the creation and management of Conversational Campaigns in SAP Emarsys, featuring real-time marketing messages through WhatsApp Template Messaging and a comprehensive Sinch setup.</div></div>

Exploring the Conversational Channel WhatsApp Template Messaging in SAP Emarsys

<div><div><div><div>Learn how to effectively utilize web push notifications to engage customers across desktop and mobile browsers, increasing conversions and enhancing the customer journey. Discover key strategies for creating and managing successful WebPush campaigns.<br><br># This description was auto-generated #</div></div></div></div>

Creating Web Push Campaigns in SAP Emarsys Customer Engagement

<div><div><div><div><div><div>In this video, you’ll learn more about Digital Ads based on the use case of engagement with customers who unsubscribed from emails on social channels.</div></div></div></div></div></div>

Working with Digital Ads in SAP Emarsys Customer Engagement

<div><div><div>In this video we explain the basic terminology of the integrated Emarsys Loyalty solution so you'll get a better understanding of what are the Loyalty Wallet, Plans, Points, Tiers, Benefits, Actions, and Rewards.</div></div></div>

Introducing Emarsys Loyalty in the SAP Emarsys Customer Engagement

<div><div><div><div>Welcome! In this short video we will explain what Relational Data is and how it allows you to realize the value of your data.&nbsp;</div></div></div></div>