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Creating and Configuring Web Content for SAP Commerce Cloud | ZH
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使用个性化选项优化店面上的客户体验
分析 SAP Commerce Cloud Web 内容管理的理论
介绍 SAP Commerce Cloud 中 Web 内容管理的体系结构
15 min
讨论 SAP Commerce Cloud WCMS 页面模型
10 min
Quiz
学习成为 Web 内容管理器的基础
SmartEdit 简介
10 min
使用页面状态更改和同步 Web 内容
15 min
使用工作流协作
15 min
Quiz
通过 SmartEdit 的高级编辑模式提高 Web 内容管理器技能
定义 SmartEdit 高级编辑模式的扩展功能范围
10 min
介绍共享组件和共享位置
20 min
汇编 Web 内容的版本快照
10 min
管理用户的店面导航
15 min
Quiz
使用个性化选项优化店面上的客户体验
通过使用限制更改店面元素的可见性
20 min
讨论动态个性化概念
15 min
将自定义应用到店面,打造个性化的用户体验
15 min
设置商务自定义以应用搜索参数文件和促销
10 min
介绍其他个性化方法和客户许可管理
10 min
Quiz
分析 SAP Commerce Cloud Web 内容管理的理论
介绍 SAP Commerce Cloud 中 Web 内容管理的体系结构
15 min
讨论 SAP Commerce Cloud WCMS 页面模型
10 min
Quiz
学习成为 Web 内容管理器的基础
SmartEdit 简介
10 min
使用页面状态更改和同步 Web 内容
15 min
使用工作流协作
15 min
Quiz
通过 SmartEdit 的高级编辑模式提高 Web 内容管理器技能
定义 SmartEdit 高级编辑模式的扩展功能范围
10 min
介绍共享组件和共享位置
20 min
汇编 Web 内容的版本快照
10 min
管理用户的店面导航
15 min
Quiz
使用个性化选项优化店面上的客户体验
通过使用限制更改店面元素的可见性
20 min
讨论动态个性化概念
15 min
将自定义应用到店面,打造个性化的用户体验
15 min
设置商务自定义以应用搜索参数文件和促销
10 min
介绍其他个性化方法和客户许可管理
10 min
Quiz
Knowledge quiz
It's time to put what you've learned to the test, get 5 right to pass this unit.
1.
Laura is building a series of customizations for her home page. Can you help her complete her work by choosing the correct actions she can take?
There are two correct answers.
Laura has two customizations with two target groups, each with a different component personalized on the storefront. She can use Combined View to compare all four.
Laura wants her home page to look different for a target group. In Personalization mode, Laura can only use one action to directly change the appearance of her home page.
Laura wants to check her work. In Combined View, a component with two different images for two different target groups, displays the image for the target group highest in the Customization Library.
A target group currently gets a different banner displayed through a customization, but Laura doesn’t like the banner and wants to show a different one. She can do this in either Basic or Advanced Edit mode.
Laura has defined a large target group with many customer segments assigned. The personalization changes are applied to all users in any of the segments.
2.
Which of the following statements are true about static personalization?
There are three correct answers.
Restrictions can be applied to either variation pages or primary pages.
Restrictions can be created while creating a page, while editing or while cloning a page.
While applying a restriction to a variation page, care should be taken when the change affects a component in a shared slot.
Basic and Advanced Edit mode support the creation of restrictions.
There are many different restrictions managed in SmartEdit, including Time, Category, Campaign, and Storefront CMS Action Restrictions.
3.
Which of the following statements are true regarding the main building blocks of dynamic personalization?
There are two correct answers.
A target group in a customization can include a promotion and a search-profile at the same time.
A target group in a customization can include only a promotion or a search-profile at the same time.
A Commerce Customization in a target group is the same as a regular Customization.
A Commerce Customization in a target group is different when compared to a regular Customization.
4.
Here are five statements about target groups, segments and the users within these. Which of them are correct?
There are three correct answers.
A user can only belong to one target group per customization at the same time–in cases of conflict, the target group with the higher priority wins.
Several customizations might be active at the same time, but an individual user can only belong to the customization with the highest priority.
A user can belong to several segments at the same time.
A segment might be part of the entry condition for different target groups, even distributed over different customizations active at the same time.
A target group assigned to all users bypasses segmentation and automatically gains the highest priority in case of conflicts.
5.
Which of the following statements are true about CMS restrictions?
There are two correct answers.
You can apply CMS restrictions to both CMS pages and components.
Only one restriction can be applied to CMS pages.
Restrictions can be applied to primary pages.
Category restriction is one of the OOTB restrictions.
6.
Which of the following statements accurately describe personalization approaches and data management practices associated with SAP Commerce Cloud and its integrations?
There are two correct answers.
Software developers can use custom code in SAP Commerce Cloud to automate segment assignments without modifying Laura's customization tasks.
SAP Emarsys integration requires manual intervention from developers to manage user-to-segment associations based on customer activity.
Intelligent selling services for SAP Commerce Cloud (ISS) uses AI to provide product recommendations, and custom development work is necessary for these to appear on the storefront.
GDPR compliance is automatically ensured by SAP Commerce Cloud for any organization using its platform.
Anonymous users have the option to give or deny consent for data tracking via popups on the storefront.