Presales Executive
Explore how to adapt SAP solutions and how to demo them to potential clients and prospects across the portfolio.
What do you need to learn as a Presales Executive
You are critical in working alongside account owners and executives, where your expertise in domain knowledge and your ability to articulate value are key to helping customers achieve their desired outcomes.
These role-based learning journeys will help you achieve the following:
- Develop a deep understanding of specific SAP solutions within your area, enhancing your ability to address unique customer business challenges through these targeted solutions
- Gain expertise in articulating the expected value of solutions, helping customers visualize the potential impact on their business and achieving their outcomes
Here you can discover assets that will help you improve your presales skills, increase your solution knowledge and your ability to successfully deliver best-in-class demos.

Convene for inspiration and enablement
Unlock your potential: Bring out your best in 2026 by modernizing how we work.
Strategize with confidence: Develop and refine strategies to drive success
Maximize customer value: Help customers realize the full value of SAP solutions.
Energize and inspire: Collaborate and motivate each other to start the year strong.
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Additional resources
SAP's Industry Portfolio
Understand industry trends, infuse their verbiage into your demo and gain that competitive edge by exploring
Purchase a test, demo, and development subscription license
Create your own scripts, content, and IP.
SAP Content Discovery
Access all the content required to prepare your demo and presentation
Customer, competitive, and market insights (CMI)
Recognize your competitor strengths and weaknesses, and know the market by leveraging SAP’s Competitive Market Insights and battlecards.
SAP Partner Presales Validation Program
Empowering partners to deliver standout SAP demos and prove their skills to an expert panel.
More questions?
Access guides, troubleshooting tips, and FAQs to quickly resolve issues and enhance your learning experience on SAP Learning.