Reviewing the Candidate Experience in SAP SuccessFactors Recruiting


After completing this lesson, you will be able to:

  • Create engaging career sites with Career Site Builder
  • Improve candidate engagement with Candidate Relationship Management
  • Utilize sourcing spend with Recruiting Advanced Analytics

Creation of Career Sites with Career Site Builder

SAP SuccessFactors Recruiting From a Candidate Perspective

A good candidate experience is critical to any successful recruiting practice. This experience starts from the time a job is advertised until the candidate accepts the job offer and is ready to start the onboarding process. Organizations can begin building meaningful candidate relationships by engaging potential candidates with a responsive career site, and keep passive talent engaged with embedded candidate relationship management.

Career Site Builder

Career Site Builder Components

The elements of the career site are highly customizable. You can add components to the career site pages and compare the configuration with the output on the career site.

In this simulation you will learn how engaging career sites are built using Career Site Builder.

Improvement of Candidate Engagement with Candidate Relationship Management

Providing a Great Candidate Experience

Providing a great candidate experience is the focus of all recruiting activities. View the interaction to learn how candidates engage with customer career sites to find and apply to jobs. You will also explore some of the ways in which recruiters engage with passive candidates to keep them "warm" until they can be matched with job openings.

How will Candidates Find the Jobs They are Looking for?

The Career Site Builder makes it easy for candidates to search for jobs by:

  • By category: Using category pages, jobs can be strategically grouped and linked throughout the career site allowing for greater visibility. Group jobs into categories, and link to category pages from multiple places on the career site.
  • By search functions: Career site builder provides intuitive searching capabilities to help candidates quickly find the jobs they are looking for.

    To learn more, complete the Candidate Applies for a Job tutorial by selecting Start Exercise below.

  • By location: Using the Google map component, jobs can be visibility displayed by location to help candidates find jobs within their area..

How can candidates engage with a recruiting organization using Career Site Builder?

Recruiting goes beyond the immediate need of filling a specific job requisition. The goal is to increase the number of qualified candidates in an organization's talent pipeline that are readily available to fill positions at all levels of the company.

The recruiting organization can increase the number of qualified candidates in their talent pipeline by:

  • Using Data capture forms: Recruiters can create targeted forms to capture new leads; data capture forms can be created and used for specific campaign-related purposes.

    To learn more, complete the Create a Data Capture Form tutorial by selecting Start Exercise below.

  • Building Talent pools: Anyone with a Candidate Profile (account with the career site) can be added into a talent pool to help recruiters proactively source for positions. Once added to a talent pool, recruiters can begin building relationships with candidates by sending personalized content through email campaigns.

    To learn more, complete the Create a Talent Pool tutorial by selecting Start Exercise below.

  • Sending out Email campaigns: Recruiters can create and schedule email campaigns to ensure that any new leads generated through data capture forms and talent pools are receiving relevant communications and content.

    To learn more, complete the Create an Email Campaign tutorial by selecting Start Exercise below.

Optimization of Sourcing Spend with Recruiting Advanced Analytics

Recruiting Advanced Analytics provides organizations with quick and direct access to data through reports and dashboards, showcasing which sources are most effective at bringing qualified applicants to their career site.

Advanced Analytics can help to answer questions Recruiting organizations may have, including:

  • Where am I getting the most qualified candidates for Project Managers in London? Which sources brought in the best candidates the last time this job was posted?
  • How has LinkedIn performed over the past year? How does the performance look this year over last?
  • Is there a high applicant drop off? Are candidates starting applications but not finishing them?

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