This company is fictional and could be located anywhere around the world, but for example purposes, let's locate it in Denver, Colorado, USA.
Aspen Bicycles, is a fast growing company and has been manufacturing high-quality bicycles for all ages for over twenty years. However, now, with a growing global market, they need a robust tool to replace their legacy systems. SAP Cloud for Customer is a perfect fit for both sales and service.
In addition to bicycles, Aspen also manufactures high-end, durable and world class fitness equipment that can be found in hotels, colleges, corporate offices, public gymnasiums, and many other establishments around the world. Some of their most popular lines includes a stationary bike called the X1000. In addition to being a durable and reliable machine ideal for fitness center use, the X1000 is connected through the internet to allow for online competition. These machines are also able to call for service/maintenance automatically after predefined time intervals or hours of usage (IOT).
These machines are made to take a beating, but they need regular maintenance to keep their performance at top condition, so their users can stay in top condition!
One of Aspen's most important customers is Stillton Hotel Group, a global hotel chain based out of Seattle, Washington in the USA with locations in most cities around the world. Stillton has purchased a number of X1000 stationary bikes to install in their fitness centers in Brussels, Berlin, and New York.
