Leveraging new features for SAP Sales and Service Cloud

Objective

After completing this lesson, you will be able to describe the new changes and features in SAP Sales and Service Cloud

Spotlighting SAP Cloud for Customer Changes and New Major Features

SAP Sales Cloud Enhancements

SAP Sales Cloud is a comprehensive, cloud-based solution designed to manage and optimize the sales processes in an organization. SAP Sales Cloud Version 1 can be defined as: A robust CRM (Customer Relationship Management) platform that provides a suite of tools and functionalities to support sales automation, customer engagement, and revenue growth. This version is specifically tailored to help sales teams improve their efficiency, gain real-time insights, and drive better customer relationships by leveraging advanced sales processes, analytics, and integration capabilities.

SAP has rolled out several exciting features and updates for the Sales Cloud. These enhancements are designed to improve productivity, optimize planning, and streamline processes for sales teams. Read on to explore the latest capabilities and features introduced new in SAP Sales Cloud from March to November 2024 :

  1. Activities Enhancements

    • Appointments: Add multiple attendees while creating or updating an appointment, improving scheduling coordination.
    • Visits: Similarly, add multiple attendees in visits for better group management.
    • Last Response Date and Time in Surveys: During visits, sales representatives can now see when surveys were last responded to, aiding in timely follow-ups.

  2. Dynamic Visit Planning Enhancements

    Dynamic visit planning has seen numerous updates:

    • Filter for Dynamic Route Groups: Filter by Dynamic Route Group on the Route Groups page.
    • Week in Advance Planning: Schedule visits a week in advance for better planning flexibility.
    • Dynamic Route Groups: Enable Dynamic Route Groups for optimized route planning.
    • Include Appointments from SAP Sales Cloud: Integrate SAP Sales Cloud appointments to prevent overlaps.
  3. Sales Quotes Enhancements

    Sales quotes have several notable updates:

    • Opportunity ID in Sales Quotes: View sales quotes by Opportunity ID for better tracking.
    • Remove All Product Items: Remove all products and sub-items from quotes in one action.
    • Automatic Refresh of Output Tab: The Output tab now auto-refreshes to display the latest PDF.
  4. Intelligent Sales Add-On
    • Synchronization Statistics: View last sync statistics with Microsoft Outlook 365.
    • Relationship Intelligence Metrics: Access new relationship intelligence metrics.
    • Configure Pipeline Flow Start Date: Set pipeline start dates based on historical data.
    • KPI Fields: Show key fields in opportunities for quick decision-making.
    • Predictive Rollup: Forecast suggestions based on opportunities likely to be won.

SAP Service Cloud Enhancements

SAP Service Cloud Version 1 is a cloud-based customer service solution that enables organizations to deliver superior service experiences to their customers. It includes tools and functionalities for managing service tickets, knowledge articles, self-service portals, and field service operations. The solution aims to streamline service processes, enhance customer engagement, and improve operational efficiency.

SAP has introduced numerous exciting features and updates for Service Cloud. These enhancements aim to boost agent productivity, optimize planning, and streamline customer support for service teams. Below, we explore the latest capabilities and features that have been introduced in SAP Service Cloud from March to November 2024:

  1. Agent Console Add-on

    Several features in the Agent Console Add-on have been updated:

    • Knowledge Base Widget: View articles from a Work Zone knowledge base in the native widget.
    • Responsive Entity Lists: Entity lists now adjust based on available space.
    • Social Media Interactions: Social media interactions display in the Timeline and Chat work list.

  2. Registered Products, Installation Points, and Installed Base

    Key Updates: Maintain the phone number of related contacts in the Product Location section under Registered Products.

Discovering SAP Sales and Service Cloud Version 2

Key Differences between an SAP Sales and Service Cloud Version 1 and New Version 2

  1. Architecture and Technology
    • Enhanced Cloud Architecture. The new version likely offers improved scalability and performance through a more optimized cloud architecture.
    • Modern Technology Stack. The adoption of innovative technologies such as AI, machine learning, and IoT is more prominent in the newer version
  2. Functionality and Features
    • Advanced CRM Features. The newer version introduces more sophisticated CRM capabilities, covering a broader range of sales and customer service functionalities.
    • Improved Analytics. Enhanced analytic tools with better data visualization and AI-driven insights for more strategic decision-making.
  3. Integration and Ecosystem
    • Seamless Integrations. Better integration capabilities with not only SAP’s own ecosystem (like S/4HANA) but also third-party applications. This includes enhanced API offerings and pre-packaged integrations.
    • Omnichannel Support. it brings improved omnichannel capabilities to ensure consistent customer interactions across various touchpoints.
  4. User Experience and Interface
    • User Interface Improvements. A more intuitive and modernized user interface, often with customizable dashboards and navigation to enhance productivity.
    • Mobile Experience. Improved mobile functionalities, offering greater accessibility and real-time data access through mobile devices.
  5. Service and Automation
    • Enhanced Service Management. More comprehensive service features such as field service management, automated ticketing, and self-service capabilities.
    • Automation and AI.The application of machine learning to automate routine tasks, make predictive analyses, and deliver personalized customer experiences.
  6. Security and Compliance

    Data Security and Compliance Enhancements. Updates for adhering to global privacy standards and ensuring data protection are likely given increased regulatory demands.

  7. Transition Considerations

    Migration and Adoption. Transitioning from an older version to a new one might involve data migration, training, and process changes to leverage new capabilities effectively.

Introducing SAP Sales Cloud Version 2

SAP Sales Cloud version 2

SAP Sales Cloud Version 2 is a cloud-based customer relationship management (CRM) solution designed to help organizations optimize their sales processes, enhance sales performance, and deliver exceptional customer experiences. It provides a unified platform for sales automation, customer engagement, and revenue management, enabling sales teams to work more efficiently and effectively. Key components and capabilities of SAP Sales Cloud Version 2 from a solution architecture perspective include:

ComponentFeatures
Core Sales Automation
  • Account and Contact Management. Centralizes and manages customer account and contact data, providing a 360-degree view of customers.
  • Opportunity Management. Tracks and manages sales opportunities throughout the sales pipeline, from lead generation to closure.
  • Pipeline Management. Offers real-time visibility into the sales pipeline, enabling accurate forecasting and effective sales coaching.
Advanced Sales Features
  • Sales Quotation and Contract Management. Streamlines the creation and management of sales quotes, contracts, and agreements.
  • Product Configuration. Supports complex product configuration and pricing scenarios, ensuring accurate and consistent sales proposals.
  • Guided Selling. Provides AI-driven sales guidance and recommendations, helping sales reps identify the best actions to close deals.
Customer Engagement
  • Communication Management. Integrates with email, calendar, and telephony systems to enable seamless customer communication and interaction tracking.
  • Sales Collaboration. Facilitates collaboration among sales teams, partners, and other stakeholders through integrated communication and document-sharing tools.
  • Mobile Sales. Offers mobile apps for iOS and Android devices, enabling sales reps to access and update CRM data on-the-go, even offline.
Sales Planning and Performance Management
  • Sales Territory and Quota Management. Supports sales territory planning, quota assignment, and quota attainment tracking.
  • Sales Forecasting. Provides AI-driven sales forecasting and predictive analytics, enabling data-driven decision-making and resource allocation.
  • Incentive Compensation Management. Automates the calculation and administration of sales commissions and incentives.
Integration and Extensibility
  • API and SDK. Offers APIs and SDKs for seamless integration with other SAP solutions (e.g., SAP S/4HANA, SAP Commerce Cloud, SAP Customer Data Cloud) and third-party applications (e.g., ERP, marketing automation, customer service).
  • App Marketplace. Provides access to a marketplace of pre-built apps and extensions to enhance the platform's functionality.
AI and Analytics
  • SAP AI Business Services. Leverages AI and machine learning to provide sales teams with insights, predictions, and recommendations.
  • Embedded Analytics. Offers embedded analytics and reporting tools for tracking sales performance, customer behavior, and operational metrics.
  • SAP Analytics Cloud Integration. Supports integration with SAP Analytics Cloud for advanced data visualization and analysis.
Security and Compliance
  • Data Security. Ensures robust data security, encryption, and access controls to protect customer and business data.
  • Compliance. Supports compliance with industry standards and regulations, such as GDPR and CCPA.

By leveraging SAP Sales Cloud version 2, organizations can streamline their sales processes, improve sales productivity, and drive revenue growth. As a solution architect, it is essential to design and implement SAP Sales Cloud versionw in alignment with the organization's specific sales strategies, technology stack, and business objectives, ensuring seamless integration, user adoption, and optimal performance. Additionally, it is crucial to stay updated on the latest innovations and roadmap for SAP Sales Cloud version 2 to maximize the platform's benefits and future-proof the investment.

Introducing SAP Service Cloud Version 2

SAP Service Cloud version 2

SAP Service Cloud version 2 is a cloud-based customer service management solution designed to help organizations deliver exceptional service experiences, streamline service operations, and foster customer loyalty. It provides a unified platform for managing customer service interactions, field service operations, and service analytics, enabling organizations to resolve issues efficiently and proactively. Key components and capabilities of SAP Service Cloud version 2 from a solution architecture perspective include:

ComponentFeatures
Omnichannel Service
  • Customer Interaction Management. Supports customer interactions across various channels, including phone, email, chat, SMS, social media, and self-service portals.
  • Omnichannel Routing. Automatically routes customer inquiries to the most appropriate service agent based on skills, availability, and customer context.
  • Communication Integration. Integrates with telephony systems, email clients, and other communication platforms for seamless customer engagement.
Core Service Management
  • Case Management. Enables the creation, tracking, and resolution of customer service cases, with features for prioritization, escalation, and collaboration.
  • Knowledge Management. Provides a centralized knowledge base for service agents and customers, enabling quick access to relevant information and self-service options.
  • Service Level Agreement (SLA) Management. Monitors and enforces service level agreements, ensuring timely resolution of customer issues.
Field Service Management
  • Work Order Management. Creates, schedules, and manages field service work orders, with support for real-time updates and mobile access.
  • Scheduling and Dispatch. Optimizes field service scheduling and dispatching, considering factors such as technician availability, skills, and travel time.
  • Mobile Field Service. Offers mobile apps for field technicians, enabling them to access and update work orders, view customer history, and manage tasks on-the-go.
Service Analytics and Reporting
  • Embedded Analytics. Provides embedded analytics and reporting tools for tracking service performance, customer satisfaction, and operational metrics.
  • Predictive Analytics. Leverages machine learning to identify service trends, predict issues, and recommend proactive actions.
  • Customer Feedback Management. Captures and analyzes customer feedback to measure satisfaction, identify areas of improvement, and drive service excellence.
Integration and Extensibility
  • API and SDK. Offers APIs and SDKs for seamless integration with other SAP solutions (e.g., SAP S/4HANA, SAP Commerce Cloud, SAP Customer Data Cloud) and third-party applications (e.g., ERP, marketing automation, customer service).
  • App Marketplace. Provides access to a marketplace of pre-built apps and extensions to enhance the platform's functionality.
AI and Automation
  • Chatbots and Virtual Assistants. Offers AI-powered chatbots and virtual assistants to automate customer interactions, provide 24/7 support, and reduce the workload on service agents.
  • Automatic Issue Resolution. Uses AI and machine learning to analyze customer inquiries and recommend solutions or automate resolution processes.
  • Service Ticket Automation. Automates the creation and classification of service tickets, enabling faster response times and improving agent productivity.
Security and Compliance
  • Data Security. Ensures robust data security, encryption, and access controls to protect customer and business data.
  • Compliance. Supports compliance with industry standards and regulations, such as GDPR and CCPA.

By using SAP Service Cloud version 2, companies can enhance their service capabilities, improve customer satisfaction, and drive operational efficiency. As a solution architect, it is crucial to design and implement SAP Service Cloud version 2 in alignment with the organization's specific service strategies, technology stack, and business objectives, ensuring seamless integration, user adoption, and optimal performance. Additionally, it is essential to stay updated on the latest innovations and roadmap for SAP Service Cloud version 2 to maximize the platform's benefits and future-proof the investment.

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