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Knowledge quiz

It’s time to put what you’ve learned to the test, get 3 questions right to pass this unit.

Q1.

Which of the three matching rules are pre-configured for the Unified Customer Profile view?

There are three correct answers.

Master Data ID

UUID

CIAM ID

CRM ID

Q2.

Select the correct statement regarding profile types supported by SAP CDP:

Choose the correct answer.

Integrated Customer Profile has a higher data confidence over 360 Customer Profile

Unified Customer Profile has a higher data confidence over Contextual Customer Profile

360 Customer Profile has a higher data confidence over Integrated Customer Profile

Contextual Customer Profile has a higher data confidence over Unified Customer Profile

Q3.

Which of the following merge rules are defined on attribute level (or defined per attribute)?

There are two correct answers.

Decide what to do in case a data conflict occurs for an identifier attribute

Decide whether more than one value can be saved for an attribute

Decide whether to override existing data, based on the quality of the incoming and existing data

Decide whether to concatenate the incoming value with the existing value of the same attribute

Q4.

The Customer Data Platform supports two different views for a single customer, they are:

There are two correct answers.

360 Customer Profile

Contextual Customer Profile

Unified Customer Profile

Integrated Customer Profile