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Exploring SAP Customer Data Platform Essentials | ZH
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了解 SAP Customer Data Platform 执行流程和用例
SAP Customer Data Platform 入门
介绍客户数据
11 min
介绍客户数据平台
14 min
了解 SAP Customer Data Platform 的三大核心支柱
8 min
了解 SAP Customer Data Platform 条款和定义
7 min
Quiz
了解 SAP Customer Data Platform 执行流程和用例
导航 SAP Customer Data Platform 控制台
8 min
了解典型用例
8 min
SAP Customer Data Platform 如何增强客户互动?
14 min
Quiz
定义身份解析
了解客户概况
8 min
设置身份解析
22 min
Quiz
执行 CDP 数据引入
使用客户方案
17 min
发现隐私和信任机制
24 min
使用应用程序库
19 min
配置事件设置
30 min
Quiz
创建数据洞察
创建活动标识
14 min
创建段
18 min
定义客户浏览
11 min
比较客户仪表盘
7 min
Quiz
管理参与和激活
创建操作
15 min
创建受众
15 min
Quiz
设计旅程和流
创建 CX 流
11 min
打造客户体验之旅和里程碑
14 min
Quiz
SAP Customer Data Platform 入门
介绍客户数据
11 min
介绍客户数据平台
14 min
了解 SAP Customer Data Platform 的三大核心支柱
8 min
了解 SAP Customer Data Platform 条款和定义
7 min
Quiz
了解 SAP Customer Data Platform 执行流程和用例
导航 SAP Customer Data Platform 控制台
8 min
了解典型用例
8 min
SAP Customer Data Platform 如何增强客户互动?
14 min
Quiz
定义身份解析
了解客户概况
8 min
设置身份解析
22 min
Quiz
执行 CDP 数据引入
使用客户方案
17 min
发现隐私和信任机制
24 min
使用应用程序库
19 min
配置事件设置
30 min
Quiz
创建数据洞察
创建活动标识
14 min
创建段
18 min
定义客户浏览
11 min
比较客户仪表盘
7 min
Quiz
管理参与和激活
创建操作
15 min
创建受众
15 min
Quiz
设计旅程和流
创建 CX 流
11 min
打造客户体验之旅和里程碑
14 min
Quiz
Knowledge quiz
It's time to put what you've learned to the test, get 5 right to pass this unit.
1.
When navigating the SAP Customer Data Platform console, the Dashboard view provides an initial overview featuring several analytics. Which of the following is not one of the standard insights available on the Dashboard?
Choose the correct answer.
Customer Distribution of known versus anonymous customers
Customer Data Events for data ingestion from external systems
The number of Triggered Activations for down streaming data
Total Customers and Distribution of Customers per Country
Top activity information related to processing purpose enforcement
2.
What is the sequence of four key stages or steps inside SAP CDP?
Choose the correct answer.
Data Ingestion, Identity Resolution, Privacy Enforcement, Engagement
Data Ingestion, Identity Resolution, Insight, Engagement
Bulk import, Customer Activation, Privacy Enforcement, Engagement
Bulk import, Identity Resolution, Insight, Engagement
3.
Which of the following are examples of typical use cases for the SAP Customer Data Platform?
There are two correct answers.
Detection of customer’s negative experiences
Provide a site with a chatbot for automated customer support
Real-time 360 customer view
Offer subscription renewal options when its expiration approaches
4.
Which of the following are examples of the applicability of Customer Activation using SAP CDP?
There are two correct answers.
Customer follow-up upon bad experience
Ad targeting based on most consumed product category
Identify VIP customers
Detect customer bad experiences
5.
Name three functionalities that are available in the SAP CDP Console menu?
There are three correct answers.
Customer Schemas
Data Flow
Indicators
Customers Search
6.
How is the Engagement phase supported and implemented by SAP CDP?
Choose the correct answer.
By using Segments
By using Dataflows
By using Webservices
By using Application Connectors