Exploring Pricing Options

Exploring Different Pricing Options

Objective

After completing this lesson, you will be able to outline the guided selling advantages and functionality of the Intelligent Sales Add feature involved in the overall selling process.

Pricing Overview

You can offer competitive pricing to your customers when working with sales quotes and sales orders. Your administrator has pre-configured the product price list, allowing for flexibility in pricing strategies.

You have the ability to manually apply discounts and miscellaneous surcharges to both sales quotes and orders. Below is an overview of the various pricing types and options available:

1. Pricing Options:

Standalone and ERP/CRM external pricing through predefined integration ensures consistency across all customer interactions.

2. Key Differentiators:

  • Standard integration for pricing and currency conversion rates offers ERP and CRM benefits.
  • Consistent pricing across all customer interactions.
  • Low maintenance costs using standard pricing.
  • Integration with ERP and CRM systems.

3. Main Price Elements:

  • List price
  • Discount
  • Additional price elements (surcharges and freight cost estimates)

In SAP Sales Cloud, you can make flexible pricing decisions by creating or uploading price lists and discount lists for internal pricing, or by using external pricing from an SAP ERP or CRM system.

Typically, pricing relies on relevant master data, primarily sourced from a price list that specifies a mandatory list price. Additionally, optional discount lists provide details on applicable discounts. Other pricing elements, such as freight costs and surcharges, are also important for calculating the total value.

Price master data is managed within the products work center, and SAP Sales Cloud offers a predefined set of price elements. Some of these elements can be activated during the scoping of business configuration and fine-tuning processes.

Competitive Pricing

You can provide competitive pricing to your customers when handling sales quotes and orders. Your administrator has set up product price lists in advance. Additionally, you can apply manual discounts and miscellaneous surcharges to sales quotes and orders.

Here’s an overview of the pricing types:

Different pricing options: Use stand-alone and SAP ERP/CRM for external pricing to ensure consistency across all customer interactions.

Key Differentiators: Standard integration for pricing and currency conversion rates with SAP ERP and CRM.

Benefits:

  • Consistent pricing across all customer interactions
  • Low maintenance cost using standard pricing integration with SAP ERP and CRM

Main Price Elements:

  • List Price
  • Discount

Additional Price Elements:

  • Surcharge
  • Freight
  • Cost Estimate

Flexible pricing decisions can be made in SAP Sales Cloud. Users can create or upload price lists and discount lists for internal pricing, or they can use external pricing sourced from an SAP ERP or CRM system.

In general, pricing relies on relevant master data, primarily derived from a price list that establishes a mandatory list price. Additionally, optional discount lists determine applicable discounts. Other crucial price elements, such as freight and surcharges, are also considered in the total value calculation.

Price master data is managed within the Products work center. SAP Sales Cloud offers a predefined set of price elements, some of which can be activated during the Business Configuration and Fine-tuning scoping process.

Internal Pricing

SAP Sales Cloud offers several internal price elements for sales quotes and sales orders. In the Products tab of the table view for either the sales quote or sales order, the most important pricing information is displayed. This information can be easily modified based on your specific configuration.

Diagram illustrating how SAP Sales Cloud has internal price elements to use for a sales order and sales quote that contains the price information and can be easily copied over.

Create an Internal Price List

This video is a step-by-step process of how to create an Internal Price List. This will help your team accurately and consistently reference pricing for products and services.

External Pricing

When a Sales Quote or Order is created in the SAP Sales Cloud, a pricing request is sent to the SAP On-Premise system. This system then returns a price calculation for the quote or order, which finalizes the document's creation and is sent back to the On-Premise ERP system.

Pricing is processed remotely in the execution system. Detailed price information is stored within the SAP Sales Cloud container for external pricing, and selected prices are adjusted in the SAP Sales Cloud quote or order. Finally, the quote is transferred to the execution system, ensuring that role-based authorization levels are maintained for external pricing.

Additional option:

Your administrator has correctly set up external pricing. To create a quote, request pricing from the external system by clicking Actions -> Request Pricing. Similarly, you can use the action Simulate to retrieve external pricing for a sales order.

The external system then simulates a complete document, and you receive the results in your quote or order.

In the solution, you can adapt the following header hidden fields and make them visible for external pricing:

  • Pricing Status - Only a successfully calculated quote can be submitted.
  • Pricing Date - A hidden field, also available in internal pricing.
  • Pricing Procedure.
  • Total (Gross).

On the detailed tab of the sales quote Products tab, the following fields are displayed:

  • Product Pricing - Displays the pricing overview for the selected Product.
  • Total Pricing - Displays the pricing overview for the complete sales quote.
  • Adjusted Item Price - Considers item and header price elements.
  • Adjusted Item Value - Considers item and header price element times requested quantity.
Sales Order external pricing flow diagram illustrates four numbered integration steps between SAP Cloud for Customer and SAP ERP or S/4HANA systems.

Internal and External Pricing Differences

The main difference between internal and external pricing lies in where the pricing conditions are created. With internal pricing, the price list is derived from conditions defined in the SAP Sales Cloud. In contrast, external pricing involves the creation of pricing conditions in external SAP systems, which are then retrieved for use. Since pricing already exists and is utilized in these external systems, it can be easily applied to sales documents in the SAP Sales Cloud. This integration simplifies the lead-to-order process and maintains consistent pricing across the sales landscape. Additionally, pricing data from the sales order flows directly into SAP ERP, allowing for any necessary changes or adjustments to be made before billing occurs. Currency conversion rates can also be applied for global customers.

Work with Discount Pricing

This video demonstrates how to work with discount pricing in the SAP Sales Cloud System.

List prices are centrally defined and managed in Price Lists. The system takes multiple parameters into account in order to enable flexible pricing. The access sequence, or search strategies for prices are as follows:

  1. Customer-specific prices are searched first, if nothing is found move to step 2.
  2. Customer group-specific price lists are searched, if nothing is found move to step 3.
  3. The system keeps looking to the distribution chain-specific price list after that, and if nothing is found there, the base price list is referenced when pricing products. Basically, the top-down approach to price determination is used.

Optionally, you can use a base price list by product category, but the business configuration needs to be adjusted for this option. Product Discounts are centrally defined and managed in Discount Lists. The system takes multiple parameters into account in order to enable flexible pricing.

SAP Sales Cloud supports percentage discounts, not fixed value amounts. Therefore, the sequence to searching for discounts is as follows:

  1. The first discount searched for is the customer-specific discount.
  2. Then the customer-specific discount list by product category.
  3. Then it searches the overall customer discount list.
  4. The last search is the overall customer group discount list.
  5. If nothing is found, no discounts are applied.

Summary

  • SAP Sales Cloud supports both internal and external pricing for sales quotes and orders, ensuring consistent pricing across all customer interactions.

  • Internal pricing uses price lists and discount lists created or uploaded directly in SAP Sales Cloud.

  • External pricing retrieves pricing conditions from SAP ERP or CRM systems, simplifying the lead-to-order process.

  • Key price elements include list price, discounts, surcharges, and freight costs, all managed in the Products work center.

  • The system searches for prices and discounts in a top-down sequence, from customer-specific to general base price lists.