XML Feeds are the automated wire transfer of job content between the customer’s ATS and job boards and aggregators, replacing the manual posting of jobs. Apply URL tracking is automatically set up for each job within the feed. XML Feeds can only be enabled after Career Site Builder is implemented. The jobs come from Recruiting to the job board via the XML feed, then back to the CSB career site to begin the apply.
Your functional consultant will work with you on which XML feeds will support your talent acquisition goals, and will create those feeds after your site is moved to Production and jobs are available. Professional Services can be engaged for advanced job distribution consultation and XML feed generation.
See the document Recruiting Marketing Job Distribution – XML Feed Sources & Job Board Distribution for additional details.
Two types of XML feeds are set up for customers:
Standard: All Jobs feeds that involve no customization to set up and distribute to the receiving source. This is an effective alternative for direct scrapes to ensure proper source tracking in Advanced Analytics. One standard XML feed is included in a standard Recruiting implementation. The following are examples:
Custom: This includes any job feed that requires client-specific customization. The following are examples:
- Only Nursing Jobs are sent to a Niche Healthcare site
- Jobs with Account Executive in the job title are sent to a Niche Sales site
- Order jobs by location, for example, first jobs in India, then China, and so on
XML feeds are always created for each specific vendor, using job delivery templates that are customized to reflect how each vendor needs to receive the job data. If a template is not available for a source that you wish to post to, a feed template can be created by engaging SAP Professional Services. Be advised that not all vendors are compatible with XML feeds.
Centralized collection feeds (all vendor feeds) are not recommended due to the inability to ultimately track the specific sources where candidates found your job.
Custom XML Feeds
In some situations, you may need to include a keyword term or code in the job requisition so that a rule can be written on it. Note that the keyword is visible to candidates on the career site, so insert it at the bottom of the job description.
For example, you may add "SF:LINK" to a job description to designate jobs that are to be delivered to LinkedIn. Or use "EX:OUT" to specifically exclude a job from XML feeds.
These rules can be used in conjunction with each other as well, using Boolean identifiers such as AND, OR, and AND NOT.
In some cases, the vendor requires additional identifiers (tokens) to be associated with the feed, for example, your ContractID with the vendor. These tokens can be applied to XML feeds.
Note
Some job boards can "scrape" jobs from the Career Site Builder site, but the end result is gaps in performance tracking. Job scraping doesn’t always allow tracking, and even when tracking is provided by the referring URL, it is not always captured by browsers, that is, redirect URLs or opening new browser windows. This is a major reason why customers see the direct source in reporting: because no tracking was applied to the job when it was posted.
Organic Network
SAP SuccessFactors offers free job delivery to the job boards that SAP has relationships with, the Organic Network. SuccessFactors maintains this partnership network with job aggregators and job boards that drive traffic to customer career sites. Automated feeds are set up by SAP Support. Some sources accept all jobs, but some only post jobs relevant to their region and audience.
Examples:
- College Recruiter only accepts internship, college grad, or early talent/entry level jobs.
- Eluta only accepts jobs in Canada.
Inclusion in the Organic Network is "all in" or not at all. Customers are not able to choose specific sources to send to, as the delivery is universal and filtered on the back end. If you would like to send to only a specific partner in the Organic Network, it will have to be based on your specific relationship and with a standard XML feed.
For your jobs to be posted to the Organic Network, you must deliver the signed authorization forms to your functional consultant. The consultant submits the forms to the Referral Engine Task Support Ticket after your career site is moved to Production.
Job Distribution to State/Local Boards
Presently, SAP SuccessFactors Recruiting does not deliver jobs directly to state/local boards or similar sites, which is required by U.S. government contractors and other employers in order to be OFCCP compliant. We recommend leveraging partnerships with third-party vendors who are able to automatically deliver jobs to the required boards as well as diversity, disability, gender, and military veteran sites within their network. We recommend using an XML feed to deliver the jobs to the third-party vendors. The auto-posting functionality within Recruiting Posting can also be used for this purpose.
Third-party contracts should be purchased directly with the vendor. Pricing may vary on job volume, regions, and number of brand entities.
Vendors include:
- Americas Job Exchange
- Direct Employers Association (non-profit)
- JobFindah Network
- Local Job Network
- Maximus
