Working with Brands

Configuring brands allows customers to have different designs and layouts on their career site for their subsidiaries. Each brand can have different colors, images, fonts, page content, and headers and footers.

Candidates can search for jobs by brand, and category pages are often created for each brand.

Brand pages in Career Site Builder have a unique URL that is formatted like this: jobs.[company]/[brand]. For example, the Red Brand for Best Run would be expressed as https://jobs.bestrun.com/Red.

All sites built with Career Site Builder have a default brand. For customers who need additional brands, first you build out all of the elements for the default brand and have it approved by your customer. Then, you duplicate the default brand pages and modify them for the other brands. Headers and footers must be created separated separately; duplication is not supported.

The standard Marketing Brand Generic Object (sfstd_marketingBrand_obj) supports the use of brands. Note that this object must be used if the Unified Data Model is enabled in your environment.

For this particular object, you cannot create brands from Admin Center→Manage Data. Brands must be created (named) in Career Site Builder from Tools→Brand Management .

Job branding (logos, header and footer, colors) can be consistent across SAP SuccessFactors Recruiting by associating microsites with brands. This allows for a user to maintain the brand experience as they view a job in the CSB career site and then apply for the job.

The brands control the accordion colors during the application process:

• Accordion & button color (Navigation background color)
• Accordion hover color (Navigation hover color) – shown at the top of the screen capture
• Text on Accordion (Navigation menu Text color)

Real Time Job Sync includes a field for collecting brand information. You add a field for brand information to the job requisition template, then map it to the brand field in Career Site Builder and Advanced Analytics. The microsite identifier is generated during microsite creation and is associated to one brand identifier.